Our Writers
The People Behind the Posts.
We believe the home services industry deserves better content. Our team covers the trades, the tech, and the business behind both.
Marcus writes about what happens in the field — the real work of HVAC, plumbing, and electrical that most content writers only read about.
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Sarah covers the intersection of AI and service-based industries — specifically voice AI, automation strategy, real-time coaching systems, and the models emerging around human-AI collaboration.
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Daniel writes about the business side of home services — the stuff that shows up on a P&L, not a truck wrap.
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Rachel writes about the people who answer the phone — and why that job matters more than most companies realize.
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